Innovative in our Thinking
Responsible in our Approach
Transforming our Industry
Leading tobacco Innovation
Changing our Industry

Key Issues

Transforming Tobacco


What does transforming tobacco mean? It means helping to resolve some of the controversial issues related to the use of tobacco as we advance our commercial objectives. We can meet society’s expectations for how a tobacco company should operate while growing our businesses. R.J. Reynolds Tobacco Company, like each of Reynolds American Inc.’s other operating companies, will play a leadership role in the industry in transforming tobacco.

Here’s what we believe


More Key Issues

Farm Labor Issues Transforming Tobacco
Product Ingredients Commercial Integrity
Responsible Marketing Youth Tobacco Prevention


Building the Right Team

At R.J. Reynolds Tobacco Company we emphasize finding innovative ways to operate within the framework of a principled approach to product development, manufacturing, marketing and selling. We offer a level of challenge, responsibility and creativity for motivated employees that stands apart from the crowd.

» View the Opportunities